February 1, 2019, Troy, MI – Advanced Lighting & Sound (ALS) is proud to announce and welcome Nathan Cole as the company’s new VP of Sales & Integration.  Cole will be responsible for developing client relations, completing sales and engineering for projects, providing project management support, and driving company revenue.

 Cole comes to ALS from Sound Planning Communications, Inc. (SPC) in Redford, MI where he served in a similar sales and support role since 2003.  In his 25 years of industry experience, he has worked with a variety of clientele and brings an exceptional level of knowledge and experience specifically in the corporate and house of worship markets.  During his successful tenure at SPC he was a key player in developing market strategies and subsequently increasing the company’s growth.  He is highly skilled in the design of advanced integrated audio, video, video conferencing, streaming, collaboration, and control systems in the commercial integration market.  His experiences have provided him the ability to strategize and collaborate with clients to achieve desired system and performance outcomes within established budgets.  Cole has a CTS (Certified Technology Specialist) certification through Avixa and numerous other brand specific certifications.

Advanced Lighting and Sound is a commercial sound, video and lighting systems integrator based in Troy, MI and specializes in the house of worship, corporate, government, and education markets. 

Nathan can be reached at NathanC@go-als.com